SEARCH ENGINE OPTIMIZATION SEO Training

 >>  SEARCH ENGINE OPTIMIZATION SEO Training

SEARCH ENGINE OPTIMIZATION SEO Training


 (4.9) | 750 Ratings


Introduction


SEARCH ENGINE OPTIMIZATION SEO Training Details
Track Regular Track Weekend Track Fast Track
Course Duration 30 Hrs 8 Weekends 5 Days
Hours 1hr/day 2 Hours a day 6 Hours a day
Training Mode Online Classroom Online Classroom Online Classroom
Delivery Instructor Led-Live Instructor Led-Live Instructor Led-Live


Course Curriculum

Module 1: Search Engine Introduction

Topics: Basic Knowledge of Internet Fundamentals, Internet Marketing, Basics of SEO, How Search Engine Index the Website Pages, Algorithm Followed by the Search Engines to Index the Websites or Website Pages, Types of Optimization, White Hat and Black Hat Techniques, Understanding the Search Engine Result Page.

Module 2: HTML Structure, Semantic Errors And Validation

Topics: Creating and Understanding of HTML Structures, Knowledge of Different HTML Elements, Attributes and Tags, Validating HTML, Knowledge of HTML and Semantic Structural Errors.

Module 3: Keyword Analysis

Topics: Use of Proper Keyword Analyzer Tools, The Role Played by Keyword in Search Engine Result, Knowledge of Different Types of Keywords, Keyword Density, Keyword Over Optimization, Keyword Stuffing, Keyword Research Using Google Adwords and Other Tools

Module 4: On Page SEO

Topics: Optimization of Page Title, Optimization of Meta Description, Keyword Stuffing and Emphasis Tags, SEO Friendly URL Optimization, Anchor Text, Links, Image Name, Image Title and Image Alt Optimization, URL and Link Structures Optimization, Headers Optimization, Content Writing Optimization, Inbound and Outbound Links Optimization, SEO Friendly Website Design Structures,Coding, Javascript and CSS Optimization, Meta Author, Viewport, GEO Tags, Robots Optimization, Finding the Problem With the Site and Fix the Error

Module 5: Rich Snippet Markup – Structured Data

Topics: Introduction of Rich Snippet Markup – Structured Data, How Its Useful in SEO, Introduction of Schemas, Understanding and Implementation of Both Nested and Advanced Schemas, Test and Analyze Schema

Module 6: Google Webmaster, Bing Webmaster And Google Analytics

Topics: How to Integrate a Site or Blog with the Google Webmaster , Complete Knowledge About Google and Bing Search Engine Webmasters, Introduction and Use of Google Analytics, Linking Up a Google Analytics with the Site, Report Creation from the Google Analytics

Module 7: SEO Blogging

Topics: How to Create a WordPress Blog or a Blogger Blog, Way to Create the Optimized Content and Publish on the Websites or Blogs, Integration of Blog with the Website, How to Select the SEO Friendly Theme

Module 8: Competition Analysis

Topics: Role of Back Link Analysis, How to Analyze Backlinks, Use of Different of Tools for Analyzing the Backlinks, Way to Use the MOZ Open Site Explorer for Generating the Backlink Report

Module 9: OFF Page Optimization

Topics: Link Building Methodology, Article, Video, Press Release Submissions, Directory Submissions for SEO, Social Bookmarking, Forum Discussion, Commenting and Signature, SMO, Guest Post

Module 10: Technical SEO

Topics: Minimizing HTTP Calls, Broken Links Analysis and Redirection, Page Creations, Cannibalization Issue & How to Fix, Creation of Mobile Friendly Websites

 

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Course Curriculum

Module 1: Search Engine Introduction

Topics: Basic Knowledge of Internet Fundamentals, Internet Marketing, Basics of SEO, How Search Engine Index the Website Pages, Algorithm Followed by the Search Engines to Index the Websites or Website Pages, Types of Optimization, White Hat and Black Hat Techniques, Understanding the Search Engine Result Page.

Module 2: HTML Structure, Semantic Errors And Validation

Topics: Creating and Understanding of HTML Structures, Knowledge of Different HTML Elements, Attributes and Tags, Validating HTML, Knowledge of HTML and Semantic Structural Errors.

Module 3: Keyword Analysis

Topics: Use of Proper Keyword Analyzer Tools, The Role Played by Keyword in Search Engine Result, Knowledge of Different Types of Keywords, Keyword Density, Keyword Over Optimization, Keyword Stuffing, Keyword Research Using Google Adwords and Other Tools

Module 4: On Page SEO

Topics: Optimization of Page Title, Optimization of Meta Description, Keyword Stuffing and Emphasis Tags, SEO Friendly URL Optimization, Anchor Text, Links, Image Name, Image Title and Image Alt Optimization, URL and Link Structures Optimization, Headers Optimization, Content Writing Optimization, Inbound and Outbound Links Optimization, SEO Friendly Website Design Structures,Coding, Javascript and CSS Optimization, Meta Author, Viewport, GEO Tags, Robots Optimization, Finding the Problem With the Site and Fix the Error

Module 5: Rich Snippet Markup – Structured Data

Topics: Introduction of Rich Snippet Markup – Structured Data, How Its Useful in SEO, Introduction of Schemas, Understanding and Implementation of Both Nested and Advanced Schemas, Test and Analyze Schema

Module 6: Google Webmaster, Bing Webmaster And Google Analytics

Topics: How to Integrate a Site or Blog with the Google Webmaster , Complete Knowledge About Google and Bing Search Engine Webmasters, Introduction and Use of Google Analytics, Linking Up a Google Analytics with the Site, Report Creation from the Google Analytics

Module 7: SEO Blogging

Topics: How to Create a WordPress Blog or a Blogger Blog, Way to Create the Optimized Content and Publish on the Websites or Blogs, Integration of Blog with the Website, How to Select the SEO Friendly Theme

Module 8: Competition Analysis

Topics: Role of Back Link Analysis, How to Analyze Backlinks, Use of Different of Tools for Analyzing the Backlinks, Way to Use the MOZ Open Site Explorer for Generating the Backlink Report

Module 9: OFF Page Optimization

Topics: Link Building Methodology, Article, Video, Press Release Submissions, Directory Submissions for SEO, Social Bookmarking, Forum Discussion, Commenting and Signature, SMO, Guest Post

Module 10: Technical SEO

Topics: Minimizing HTTP Calls, Broken Links Analysis and Redirection, Page Creations, Cannibalization Issue & How to Fix, Creation of Mobile Friendly Websites

 

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